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Elvis Presley to be virtually resurrected
June 8, 2012
Elvis Presley, the late king of rock'n'roll, is to be virtually resurrected, following in the footsteps of a hologram of late rapper Tupac Shakur, production company Digital Domain Media Group said on Wednesday.
The "Hound Dog" singer, who died in 1,977 aged 42, will be brought back in a virtual performance by the digital production company, which stunned nearly 90,000 fans with a life-like performing Tupac hologram at the Coachella Valley Music and Arts Festival in April.
Digital Domain said they are planning multiple virtual Elvis likenesses across various platforms, including live shows, TV and online, and are working in partnership with Elvis Presley Enterprises, which manages the late singer's brand.